This year, non-celebrities get a chance to participate in the popular RTL 5 TV program. Prospective candidates must create a video in which they stand on a pole (as in a Robinson Trial). Until March 20 prospective Robinsons could register and be voted on. Then hundred participants are invited to a casting day. Eventually four non-celebrities participate in the program.

In order to sign up for a spot on the island, each Robinson was able to upload a video on the campaign website. Obviously this could not be a standard video: but one in which they are balancing on a pole. As in the series. The films were shared through social media and the votes were counted: both through Facebook and email.