For Kooza, one of the newest shows of Cirque du Soleil, LiveWall developed a Facebook app.
This app gives participants the opportunity to invite their partner to take part in a challenge.
The participant could select a friend, subsequently a specific challenge was chosen for this person. An example of a challenge is ''I will do the dishes for a week".
When the campaign was ending, the most creative challenge was chosen and rewarded with two tickets for the Kooza show.